• Professor of Horticultural Marketing and Business Management
  • Affiliate Appointment: Department of Agricultural Economics, Sociology, and Education

Areas of Expertise

  • Alcoholic beverage trends
  • Wine consumer attitudes and behaviors
  • Produce and ethnic food marketing
  • Retail layout and design
  • Promotional strategies
  • Assistant Teaching Professor of African Studies
  • Associate Professor of Education
  • Director, Penn State Center on Rural Education and Communities