Dispatch from Scotland: Reflecting on rural innovation and “food tourism”

Of particular interest to our readers may be the “Food and Tourism Toolkit” (PDF) which was published by the government of Wales to help food-related business owners think in terms of “food tourism” and help boost the image of food and drink as part of the country’s appeal to visitors. For example, the toolkit provides suggestions for renaming certain food dishes to highlight their ties to Welsh heritage, sourcing Welsh ingredients, and using social media to attract food tourists.

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